When you create wikis for your business organization then there are certain purposes behind that wiki page creation. Some business organizations and brands go for the creation of a wiki page because they want to use it for marketing while other might use it to have a better online presence. There are many business organizations which create a wikipedia pageonly because they want to drive a much larger volume of web traffic to their websites. The best way a wiki page helps in this is by simply channeling the massive volumes towards the web page through the web links and hyperlinks used on the wiki page. What other benefits might be there of using wikis?